DR. LIMON
FRESH IDENTITY
A NEW LOOK, THE SAME GREAT TASTE
TARGET AUDIENCE
LATIN FLAVOR LOVERS & FAMILIES
THE HOOK
FRESH PERUVIAN FOOD EXPERIENCE
LOCATION
MIAMI, USA
CLIENT
DR. LIMON HALLANDALE
Rebranding a Peruvian restaurant goes beyond visual changes—it creates a modern yet authentic atmosphere that enhances the dining experience. This fresh identity strengthens emotional connections, making guests feel welcome and turning each visit into a memorable exploration of Peru’s flavors.
By adopting its new identity, DR. Limon aims to attract a broader audience and become a key reference for Peruvian cuisine in the city. The brand should leverage consistent visuals and engaging content on social media to showcase Peruvian flavors and strengthen connections with both loyal and new guests.
ABOUT DR. LIMON HALLANDALE
STORE PRESENCE
Miami - USA
BUSINESS & INDUSTRY
Food & beverage / Restaurant Industry
The rebranding of Dr. Limon is designed to captivate its audience by offering more than just a meal—it delivers an experience that feels authentic, modern, and memorable. Guests will feel connected not only to the vibrant flavors of Peru but also to a brand that reflects their lifestyle and aspirations.
Dr. Limon’s new identity combines modern design with authentic Peruvian flavors, offering a vibrant and welcoming dining experience in Miami. This transformation highlights energy, culture, and innovation while attracting new audiences to explore Peru with style and tradition.
