TEDDY BEARS
POWERED BY AI
MAKING MAGIC IN A MAGIC WORLD

AI can transform a stuffed animal store by giving each toy a ‘digital life’ that complements its personalization. Kids can interact, hear stories, get magical messages, and learn values through their cuddly friend.
TARGET AUDIENCE
CHILDRENS, PARENTS FAMILIES
THE HOOK
PLUSH COMES ALIVE
LOCATION
MONTREAL, CANADA
CLIENT
UNIVERS TOUTOU

On social media, the magic expands: videos and challenges let families feel the story continues beyond the store, turning each post into a bridge between imagination, technology, and community.



ABOUT UNIVERS TOUTOU
STORE PRESENCE
Mont-Tremblant, Quebec City & Montreal / Quebec, Canada
WEBSITE
BUSINESS & INDUSTRY
Plush toy customization store
Customers don’t just buy a toy—they live an emotional experience where the stuffed animal has voice, personality, and memory, creating lasting bonds with both the brand and the memories.

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For future clients, embracing this tool means going beyond selling toys — it’s about creating unforgettable experiences, building loyalty, and positioning your brand at the heart of children’s imagination.

