Branding
An identity that still works at 16 pixels and on a delivery truck.
A logo is the easy part. What decides whether a brand holds up is everything around it: how it behaves at small sizes, in French and English, on a phone screen and on a storefront. We build the whole system and hand you the files to run it.
2
Revision rounds included
4 weeks
Typical delivery
3
Languages we work in
What branding covers
Logo system with the variants you will actually need
Colour and type scales tested for contrast and accessibility
Rules for bilingual and trilingual use
Brand guide written for people who are not designers
From first call to handover
- 01
Discovery
We map your market, your competitors' visual territory, and the space nobody is occupying.
- 02
Direction
We show distinct routes, not three versions of the same idea, and we defend the one we recommend.
- 03
Build the system
We extend the chosen route into type, colour, layout and motion until it holds together everywhere.
- 04
Hand over
You get the source files, the guide, and a walkthrough so your team can use it without us.
Deliverables
- Primary and secondary logo files
- Colour, type and spacing system
- Brand guidelines document
- Editable source files you own