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Advertising

Meta Ads management for Montréal and Québec businesses

Facebook and Instagram campaigns built on measured conversions and tested creative, in French and English.

On Meta, the creative now does most of the targeting. So we put the effort where it pays: tracking that tells the platform what a good customer looks like, a steady flow of new ads to test in both languages, and offers that match what people find on your landing page.

How it runs
  1. 01 · Tracking

    The Meta Pixel and Conversions API report real leads and purchases

  2. 02 · Creative

    New ads are produced and tested each month in French and English

  3. 03 · Human check

    You approve the budget and every ad before it runs

  4. 04 · Result

    Spend moves to what brings customers, and the monthly report says why

An example flow. Your steps, tools and approvals are mapped with you before anything is built.

In practice

What it looks like in a business like yours

Promotions and events

Seasonal sales, in-store events and launches, with start and end dates and a budget set in advance.

Lead generation

Lead forms or landing pages for quotes and appointments, with each lead sent straight to your CRM.

Retargeting

Ads for people who visited your site or engaged with your pages, with frequency kept under control.

What's included

What the work covers

  • Meta Pixel and Conversions API checked before spending, with events that match your real goals
  • Campaign structure, audiences and budgets for Facebook and Instagram
  • Ad creative and copy in French and English — images, short videos and carousels — produced by our content team
  • Weekly checks and a monthly report: spend, results, what was tested and what changes next
How we work

From the first call to results

  1. Audit

    We review your ad account, your Business Manager, the tracking and your past results.

  2. Fix tracking

    Pixel, Conversions API and conversion events are corrected so each result is counted once.

  3. Launch tests

    Campaigns start with a budget you approve and two or three creative angles to compare.

  4. Optimize and report

    We cut what does not work, scale what does and report every month.

What you get

Deliverables

  • Tracking audit and fixes
  • Campaigns and ads in FR/EN
  • Creative test plan
  • Monthly performance report

What we don't promise

We do not promise a cost per lead or a return before seeing your account and your offer. Meta's auctions, your margins and the season decide much of the result; after the first tests, we tell you what is realistic.

How it's priced

Your ad budget is paid to Meta and never mixed with our fee. The management fee depends on the number of campaigns, the languages and how much creative is produced each month, and it is confirmed in a written quote.

Every mandate is confirmed in a written quote (scope, deliverables, timeline, GST/QST) before any work starts.

Built in-house

We run this work on our own products first

Our content team already produces social content every week for client companies — more than 4,000 posts published in 90 days through the Krealo Publisher — so your ad creative comes from the people who know your brand.

Active clients
25+
Posts published in 90 days
4,000+
Blog articles in 90 days
1,000+

Source: Krealo Publisher data for our client companies, July 14 – October 12, 2026.

FAQ

Questions, answered directly

Who owns the Meta ad account and the creative?

You do. Campaigns run in your own Meta Business account, with us added as a partner, and the ads we produce for you are yours to keep.

Are Meta ad spend and management fees separate?

Yes. You pay Meta directly for the media; our fee covers strategy, set-up, creative and reporting, and it is quoted as a separate line.

What budget do we need to start with Meta Ads?

Enough to test two or three ads for a few weeks in your market. We recommend a starting budget after the audit, based on your offer and your goals, rather than a fixed minimum.

What do we need to prepare before starting?

Admin access to your Meta Business account (or our help to create one in your name), your offers and margins, the photos or videos you already have, and the page where leads or sales happen.

Let's map your first project

Contact us